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🏠 Meta's In News Again
The plot twist
GM! It’s Brett again. Last week, we announced our new company - Micro, reimagining email from the ground up.
Our initial product is a light weight CRM & email client that automatically organizes itself and founders are already saving hours a week using it for their fundraising and sales processes.
We're onboarding folks to the private beta now, but obviously there's a waitlist - sign up here.
It’s the most ambitious project of my career and I'm fortunate to be working with some of the best engineers in the industry. But we need more help - if you're an engineer up for a challenge, slide into my DMs.
Now let’s get to it.
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🏠 AI
The Reuters Collab
Last week Meta jumped into the AI-news game, signing their first major deal with Reuters.
NEW: @Meta’s first news deal in the AI era…
$META has struck a multi-year deal with @Reuters to use its news content for real-time answers to user queries about news in its Meta AI chatbot
- Reuters is a fact checking partner but never had news tab deal— Sara Fischer (@sarafischer)
10:40 AM • Oct 25, 2024
Here's what's going down: Meta's AI chatbot can now pull Reuters content when answering news queries across Facebook, Instagram, WhatsApp, and Messenger.
Why's this a big deal? Well, Meta's been playing this weird game of keep-away with news content lately - remember the Canada news blackout? And they've been pretty vocal about not wanting news on Threads. But looks like they can't entirely dodge it in the AI era.
Trudeau says news will continue to be BANNED on Facebook and Instagram until Meta complies with Canadian law.
Canada passed a law requiring Meta to pay Canadian news companies. Instead of paying, Meta has blocked Canadian news websites from being shared on their platform.… x.com/i/web/status/1…
— Wall Street Silver (@WallStreetSilv)
8:30 PM • May 11, 2024
Instagram head Adam Mosseri says pretty conclusively they don’t want Threads to be the new app for news and journalists. Makes sense given Meta is threatening to pull news in Canada and California.
Ultimately, Threads is a sanitized space for brands, grifters, and commerce.
— Paris Marx (@parismarx)
6:28 PM • Jul 7, 2023
What's fascinating is that Meta's taking a completely different route than OpenAI. While OpenAI has been busy signing deals left and right with publishers (and fighting the NYT in court), Zuck's team picked a single, heavyweight partner in Reuters. Smart move - Reuters brings that global, non-partisan cred, plus they've already been Meta's fact-checking buddy since 2020.
The details are still a bit fuzzy - no one's talking about whether Reuters content will help train Llama, Meta's LLM. But one thing's clear: even as platforms try to distance themselves from news, AI is forcing them back in. Just with more control this time.
The big picture - AI will be reshaping how news flows through social platforms. The old "here's-everything-in-your-feed" approach is dying. We're moving toward something more like "ask-and-you-shall-receive" - but with platforms keeping a tight grip on who provides the answers. Let’s see how this unfolds.
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