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GM! It’s Brett. I believe building a startup is a lot like dating
confidence is everything
PMF’s like falling in love - hard to define, impossible to miss when you have it
vibes matter more than logic
you’ll never have perfect data before committing
your environment changes your outcome
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🔥 Andrew Huberman's Morning Routine
5:30-6:30 AM – Wake Up Naturally
He aims to wake without an alarm, around 5:30-6:30 AM, keeping a consistent sleep/wake rhythm.
On lower-energy mornings, he may do NSDR / Yoga Nidra (non-sleep deep rest) for 20-30 minutes to reboot.
Immediately – Hydrate & Electrolytes
Drinks water + electrolytes (he uses LMNT) early before caffeine.
Often pairs hydration with a greens mix or nutrient support (e.g. AG1).
Within First Hour – Sunlight / Bright Light Exposure
Gets 2-10 minutes of direct sunlight (ideally outdoors), which stimulates cortisol, aligns circadian rhythms, and primes alertness.
If sunlight isn't available, uses artificial bright light.
Shortly After – Movement / Physical Activation
Performs light movement or exercise (walking, stretching, skipping rope) early to raise body temperature and wake the system.
On selected days, he pairs it with cold exposure (cold shower or plunge) to further boost dopamine and alertness.
Delay Caffeine 90–120 Minutes
Waits 1.5 to 2 hours after waking before consuming caffeine or stimulants.
This lets his natural cortisol peak occur and avoids mid-afternoon energy crash.
~11:00 AM – First Meal (Intermittent Fasting Approach)
He typically delays the first meal until late morning / around 11:00 AM, practicing a fasted morning window.
After the first meal, he may include supplements like magnesium, glycine, apigenin, or others for sleep support later.
First Focused Work Block
He dedicates early hours to deep, focused tasks (learning, writing, thinking) with minimal distractions (phone/email off).
After lunch or later, he sometimes uses NSDR / rest breaks (10-30 min) to reset before resuming focus.
Misc Productivity Notes
Avoids early digital overload - doesn't dive into messages or social media right out of bed.
Emphasizes consistent sleep schedule over perfect sleep duration.
Uses environmental cues (light, temperature) as powerful tools to regulate his brain state
👀 This guy grew his LinkedIn in <$100
He wanted to see if he could automate his LinkedIn content - without hiring a ghostwriter or losing his tone.
So he ran a 30-day experiment using ChatGPT, Taplio, and a part-time VA.
The result:
1,071 new followers, 14 leads, 3 media requests, and ~180K impressions - all for under $100.
Here’s what he did 👇
1. Trained ChatGPT on himself
He exported 12 months of his LinkedIn posts and fed them into ChatGPT so it could learn his tone and phrasing.
He added examples from top creators, then told it: no emojis, no em-dashes, start with a hook, and write like me.
2. Automated posting
Using Taplio, he scheduled two posts a day - 11:30am and 4pm. A VA uploaded the batches once a week.
3. Improved weekly
Every Sunday, he exported Taplio analytics and sent them back to ChatGPT:
“Here’s what worked - use it to improve next week’s posts.”
The feedback loop made the content sharper over time.
4. Stayed human
When comments came in, he replied himself. AI handled creation; he handled connection.
All in, it cost less than a dinner out - and turned his LinkedIn into an inbound engine.
📊 Quick Poll
You found global talent. Now What?
Deel’s simplified a whole planet’s worth of information on global hiring. It’s time you got your hands on our international compliance handbook where you’ll learn about:
Attracting global talent
Labor laws to consider when hiring
Processing international payroll on time
Staying compliant with employment & tax laws abroad
With 150+ countries right at your fingertips, growing your team with Deel is easier than ever.
🧠 ON MY MIND
Showing traction before you have traction (Andrew Chen)
Andrej Karpathy - AGI is still a decade away
Google brings live Google Maps data to Gemini
Uber to offer gig work like uploading photos to help train AI models
Technological optimism and appropriate fear (Jack Clark)
WhatsApp will curb the number of messages you can send without a response
Walmart partners with OpenAI so you can buy things directly in ChatGPT
Gemini can now help you schedule meetings
Sheryl Sandberg-backed Flint wants to use AI to autonomously build and update websites
Apple's M6 Pro would be touchscreens
🎯 THE 80 / 20
Critical Focus Rule
Most people treat every task as equal - that’s why their days feel full but unproductive.
Pick 3 critical “signal” tasks that actually move the needle and block 80% of your day for them. The rest. emails, admin, Slack, gets just 20%. Ruthless clarity beats endless busyness.
Location-Based Context Switch
Your environment trains your brain faster than willpower ever will.
Assign a specific spot for each kind of work - one chair for deep work, one for calls, one for planning. When you move, your mind switches modes automatically. No forcing focus - your surroundings do it for you.
‼️ FROM THE FEED
POV your boss is the richest person on Earth and he’s conducting your performance review in public.
— #Kyle Harrison (#@kwharrison13)
3:26 PM • Oct 16, 2025
❓AI GENERATED OR NOT
Last week’s poll:
What’s your biggest blocker to deep work lately?
🟨⬜️⬜️⬜️⬜️⬜️ Notifications (Slack, email, calendar alerts, etc)
🟨⬜️⬜️⬜️⬜️⬜️ Meetings
🟨⬜️⬜️⬜️⬜️⬜️ Context switching
🟨🟨⬜️⬜️⬜️⬜️ Manual work (boring repetitive ops)
🟩🟩🟩⬜️⬜️⬜️ My own brain
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